Majestic – ‘Hand Picked’
The quality of our work with Lay & Wheeler resulted in Majestic Wines approaching us to create the marketing collateral for their new commercial sector which was to be called ‘Hand Picked.’
Hand Picked was created to cater for high end and quirky restaurants, predominantly within London. With this in mind, our approach was to ensure everything we did was synonymous with what you would expect within those restaurants – therefore details and nice touches were the order of the day…
We created a brochure, business cards and stationery as a sales kit. The brochure features selected illustrations to create a point of difference from competitors and adds a nice texture. We also specced and sourced a textured paper for the cover to give it a luxurious feel.